YENNA is the International Organization for Migration’s (IOM) online learning platform for practitioners from the field of awareness raising, community outreach and engagement, and Communication for Development (C4D).
YENNA offers an evidence-based and participatory framework for project design, based on the principles of communication for development. It supports the quality and coherence of awareness raising on migration by different organisations (NGOs, UN agencies, local associations …).
YENNA also guides governments on how to work closely with youth and their communities to create awareness of local opportunities and risks associated with irregular migration.
All YENNA content is available free of charge!
Awareness raising is is a multidirectional process, with the target audience at the centre as an integral part of each step.
About IOM's Media, Communication & Awareness Raising Unit
YENNA is powered by IOM’s Media, Commnunication & Awareness Raising Unit, which uses innovative, evidence-based approaches to engage young people and their communities about migration. Located in Dakar, Senegal, the unit supports the design, implementation and monitoring of a diverse portfolio of projects including Migrants as Messengers, WAKA Well and IOM X.
We work alongside partners and audiences to understand their needs and concerns. Rather than tell people what they should or shouldn’t do, IOM’s awareness raising activities help communities access the information and tools they need to make decisions about their own lives.
To learn more, contact firstname.lastname@example.org
YENNA was developed under the EU – IOM Joint Initiative and is now funded by the Government of the Netherlands through the COMPASS initiative.